Travie McCoy has released the music video for his new single A Spoonful of Cinnamon, his first release via new record label Hopeless Records.
The track tells of his battle with bipolar disorder, drug addiction and loss of loved ones including his grandfather. McCoy says: “This song sums up my experiences through 2020 and honours people in my life that I had lost. There was a moment where I was getting weekly phone calls to tell me people I knew had passed away. I’m bi-polar and being isolated was a strong reason to relapse, but I didn’t, and I made it through. The year gave me a great song to pay tribute to the people I love.”
Check out the video below which was co-directed by McCoy alongside long-term collaborator Dale Resteghini.
Like what you hear? You can stream or download A Spoonful of Cinnamon from HERE.
