Native James (real name Aaron James) has released the video for his new single Hammer.
“Hammer is my own rallying cry about who I am and what I’m about… it’s not to say I want everyone to scream along with my lyrics and get behind me and my mission, but rather to be shouting the words along thinking about their own version of what I’m saying — how they relate — their anger, their frustration, their mission, their identity… it’s meant to incite the community’s inner voice and to make it louder to build a community and make the people feel empowered my tribe… the tribe of native,” he explains.
Like what you hear? Hammer is out now via Saviour Recordings and is available to stream/download HERE.
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